Information technology and organizational performance within international business to business relationships
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Information technology and organizational performance within international business to business relationships
Purpose – Advanced information technology (IT) changes the way companies manage cross-border supply chains. This paper examines the role of IT in the context of international business to business (B2B) relationship and its contribution to supply chain performance. Design/methodology/approach – This literature review paper develops a conceptual model of IT-mediated relationships in international...
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ژورنال
عنوان ژورنال: International Marketing Review
سال: 2008
ISSN: 0265-1335
DOI: 10.1108/02651330810904099